The Australian Small Business Blog: Defining Your Customers

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Name: THE AUSTRALIAN SMALL BUSINESS BLOG

Location: Melbourne, Victoria, Australia

The Australian Small Business Blog has been created by Dr Greg Chapman, MBA, to provide education & support to Small Business Owners. If you would like to contribute to this blog, please email us. If you want to comment on an article, click on the speech bubble at the end of the article. If you want to see other comments, click on the hyperlinked time of post. Send a copy of the article by clicking on the envelope. Dr Greg Chapman is also the Director of Empower Business Solutions and The Australian Business Coaching Club, which provides business coaching and advice to small business owners. He is the publisher of The Small Business Achiever Dr Greg Chapman is The Business Brain Surgeon.

Thursday, October 15, 2009

Defining Your Customers

by Dr Greg Chapman, MBA

An important part of any small business' marketing is understanding the nature of their customers. Are your customers Cats or Dogs?

May Your Business Be - As You Plan It.

Over to You. What do You Think? Post Your Comments Below.

Dr Greg Chapman is the Director of Empower Business Solutions and The Australian Business Coaching Club and is Australia's Leading Advisor on Emerging Businesses and provides Coaching and Consulting advice to Australian Small Business Owners in Marketing & Business Strategies Planning & Systems. He is also the author of The Five Pillars of Guaranteed Business Success.

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The Australian Small Business Blog

Labels: customer segmentation, marketing strategy, small business advice